Understanding Hybrid Cloud - Mix and Match Cloud Providers
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Understanding Hybrid Cloud - Mix and Match Cloud Providers

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As we previously wrote in our blog post, hybrid cloud brings numerous benefits. We want to underline, however, that apart from mixing your servers with the cloud, you may also mix services offered by different cloud providers. This approach, known as a multi-cloud strategy, is gaining traction among businesses for a variety of compelling reasons.

Relying on a single cloud provider may not always offer the most comprehensive solution for your business needs. Different cloud providers excel in different areas—be it data analytics, storage, machine learning, or AI workflows. For instance, you might find that Azure's AI workflows perform faster than those on AWS, making it a more suitable choice for your AI-driven projects.

The purpose of this article is to go deeper into the hows and whys of mixing and matching services from different cloud providers. We'll explore the business benefits, practical steps for implementation, and even provide a real-world example to illustrate the advantages. So, whether you're a startup looking to optimize costs or an established enterprise aiming for operational excellence, this guide will offer valuable insights into creating a robust, flexible, and cost-effective multi-cloud strategy.

The Rise of Multi-Cloud Strategies

In the early days of cloud computing, businesses often opted for a single cloud provider to manage their computing, storage, and application needs. This approach, while straightforward, had its limitations. It restricted companies to the capabilities and services of one provider, potentially leading to compromises in performance, cost, or functionality.

Fast forward to today, and the cloud landscape has evolved. Organizations are no longer content with putting all their eggs in one basket; instead, they are diversifying their cloud portfolios. This shift is primarily driven by the need for specialized services that cater to specific business requirements. For example, a company might prefer Azure for its superior AI workflows but opt for AWS for its robust data storage solutions.

Of course, using only one provider's services is not a mistake in any way. It might be more efficient, however, to use the services of more than just one company.

The Numbers Speak for Themselves

According to a recent survey by Flexera, about 93% of enterprises have a multi-cloud strategy in place. This statistic is a testament to the growing recognition of the benefits that a diversified cloud strategy can offer.

The Role of Digital Transformation

Digital transformation initiatives are also fueling the rise of multi-cloud strategies. As businesses undergo digital shifts, they require a range of services that a single cloud provider may not efficiently offer. Multi-cloud environments provide the flexibility to choose the best services for various tasks, thereby enabling a more agile and responsive business model.

Competitive Advantage

A multi-cloud strategy can serve as a differentiator. It allows businesses to leverage the best features from different providers, creating a more resilient and efficient operation.

Vendor Lock-in: A Thing of the Past

Another compelling reason for the rise of multi-cloud strategies is the desire to avoid vendor lock-in. By distributing workloads across multiple providers, businesses have the freedom to switch services without significant operational disruptions.

Business Benefits of a Multi-Cloud Approach

So, you've heard that using multiple cloud providers is a good idea, but why exactly? Let's dive into the real perks of this approach and how it can make your business better.

Choose the Best

What it means: You get to pick the best service for each job.

Example: Imagine you're building a robot. Azure might offer a faster brain (AI workflows), while AWS provides a stronger skeleton (data storage). By choosing the best parts from each, you build a super-robot!


What it means: You can save money by shopping around.

Example: Think of it like grocery shopping. You buy fruits from one store because they're fresher and get your canned goods from another because they're cheaper. Similarly, you might find that storing data is cheaper on Google Cloud, while AWS offers better prices for computing power (just an example; not indicative of the real prices).

Risk Mitigation

What it means: Don't put all your eggs in one basket.

Example: If one cloud provider has a bad day and their services go down, your business won't come to a screeching halt. You can quickly switch to another provider and keep things running smoothly.

Better Experience for Your Clients

What it means: Serve customers around the world better.

Example: If you have customers in Asia and North America, you can use cloud providers that have data centers close to these locations. This means faster service for your customers, no matter where they are. For example, AWS does not have a data centre near Warsaw. Azure, on the other hand, does.  


What it means: More room to try new things.

Example: With access to a wider variety tools and services, your team can experiment and find new ways to solve problems or improve products. It's like having a bigger toolbox!

Resource Optimization

What it means: Use your resources wisely.

Example: Some tasks require a lot of computing power, while others don't. With a multi-cloud strategy, you can allocate resources more efficiently, like using a heavy-duty truck for big jobs and a scooter for small errands.

Business Continuity

What it means: Keep the business running, no matter what.

Example: If a storm knocks out one of your cloud providers, you can quickly switch to another one and continue working. It's like having a backup generator.

By understanding these benefits, you're well on your way to building a stronger, more flexible, and cost-effective cloud strategy. In the next section, we'll talk about the steps you can take to make this all happen.

Practical Steps to Mix and Match Cloud Services

Implementing a multi-cloud strategy requires careful planning and execution. It's not just about picking services from different providers; it's about integrating them seamlessly to create a cohesive, efficient, and secure environment. Here are the practical steps to guide you through this process:

Needs Assessment

The first step is to identify the specific needs of your business. What are the workloads you're running? What are the performance, storage, and computational requirements? This assessment will guide you in selecting the most appropriate services from different providers.

Compatibility Check

Before you commit to multiple providers, ensure that their services are compatible with each other. Look for APIs, SDKs, or other tools that facilitate integration. The last thing you want is to invest in services that can't work well together.

Cost Analysis

Perform a detailed cost analysis to understand the financial implications of your multi-cloud strategy. Consider not just the service fees but also the costs of data transfer, integration, and management. Some providers offer cost calculators to help you estimate these expenses.

Security Measures

Security is crucial when dealing with multiple cloud providers. Ensure that the security protocols, such as data encryption and access controls, are consistent across all services. Also, check for compliance with industry standards and regulations.

Data Transfer

Data transfer between different cloud services can be both time-consuming and costly. Plan this aspect carefully, considering the data transfer rates and any associated fees. Some providers offer data transfer services to streamline this process.

Monitoring and Management

Once your multi-cloud environment is up and running, continuous monitoring is essential. Utilize multi-cloud management tools to keep an eye on performance, costs, and security. These tools can provide a unified dashboard for easier management.


Start with a pilot project to test the waters. This allows you to evaluate the performance, cost, and integration aspects before fully committing to a multi-cloud strategy. Based on the pilot's success, you can proceed to a full-scale implementation.

Ongoing Optimization

A multi-cloud strategy is not a set-it-and-forget-it solution. It requires ongoing optimization to ensure you're getting the best performance and value. Regularly review your workloads, costs, and performance metrics to identify areas for improvement.

By following these practical steps, you can navigate the complexities of a multi-cloud environment and reap the numerous benefits it offers.


The cloud computing market has evolved significantly over the years, offering businesses more options than ever before. As we've explored in this comprehensive guide, a multi-cloud strategy presents a myriad of benefits, from cost-efficiency and performance optimization to risk mitigation and global reach. By mixing and matching services from different cloud providers, you can create a robust, flexible, and highly efficient cloud environment tailored to your specific business needs.

We've also outlined the practical steps to implement a successful multi-cloud strategy, from the initial needs assessment to ongoing optimization. And let's not forget the real-world example that showcased the advantages of Azure's AI workflows over AWS, illustrating how such strategic choices can significantly impact business outcomes.

Should you want to explore more gotchas and hidden optimization tricks, our Cloud Competency Leader Maciej Gos has more tricks up his sleeve. Feel free to contact us.

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